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Content Marketing Specialist - SaaS, Enterprise, B2B
Saint Louis, MO
Nov 21, 2024
$52,000 - $62,000 a year
Full-time

Out client, an Accounts Payable SaaS company, is seeking a fulltime Content Marketing Specialist to join their team. This role will be primarily remote but requires someone located in / near Saint Louis to occasionally go into the office, at least 1-2 times per quarter.

The Content Marketing Specialist will be responsible for implementing the content strategy by writing, producing, and editing content to be used across the full spectrum of marketing communications and digital media. You will also assist with some general marketing projects.

To be considered for this role, you must have excellent writing and editing skills and proven work experience as a Content Writer or Copywriter within a B2B organization. Ideally you will have experience writing content for SaaS companies and enterprise sales.

Key Responsibilities

  • Work closely with members of the marketing team, management team, and other SMEs to deliver content that creates brand awareness, illustrates their value proposition, and effectively educates clients and prospects.
  • Maintain a strong understanding of the brand's solutions and value offered to clients and translate information into marketing content, online demos, and videos. 
  • Support demand generation activities and boost brand awareness with appropriate content and downloadable content for targeted personas to engage audiences. 
  • Manage the content curation process including blogs, social media, website resources, and site copy with emphasis on SEO.
  • Serve as the content owner for blogs, video scripts, case studies, and brochures.
  • Create at least two free resources each month to drive leads, subscribers, awareness and other important metrics. 
  • Compose company news including press release writing.
  • Analyze website metrics.
  • Assist the business development / sales teams in composing effective lead nurturing campaigns.
  • Maintain all sales support materials (one pagers, case studies, testimonials etc.).
  • Develop and execute content marketing strategies that align with business goals.
  • Create high-quality written content, including blog posts, whitepapers, case studies, and social media posts.
  • Distill complex content and language into content that is easily understood.
  • Assists the Marketing team with basic design work for banner ads, one-pagers iconography, social media posts, eBooks, infographics, and solution set brochures.
  • Assists Marketing team with video production of explainer videos and case studies.

Qualifications

  • Bachelor's degree in Marketing, Communications, or a related field.
  • Exceptional writing and editing skills, with a strong portfolio of published content.
  • Proven experience in B2B content marketing or a similar role.
  • Experience with basic content design.
  • Experience with SEO required
  • Familiarity with CMS platforms and WordPress.
  • Experience in the technology or SaaS industries is a plus.
  • Ability to work independently and collaboratively in a fast-paced environment.

In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. This position is onsite and requires you to work closely with other individuals in a collaborative team environment.

Benefits



Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also:

Email your resume in Word to:

danielle.aranya@jobalert.creativecircle.com
**Please do NOT change the email subject line in any way. You must keep the JobID: : AK16-1829889 -- in the email subject line for your application to be considered.***

Danielle Aranya - Lead Recruiter

For this position, you must be currently authorized to work in the United States without the need for sponsorship for a non-immigrant visa.



This job was first posted by Creative Circle on 11/15/2024 and applications will be accepted on an ongoing basis until the position is filled or closed.

Creative Circle is an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. United Healthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Creative Circle.

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Content Marketing Specialist - SaaS, Enterprise, B2B
Creative Circle
Saint Louis, MO
Nov 21, 2024
$52,000 - $62,000 a year
Full-time
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