Tidal Wave Auto Spa is one of the fastest growing car wash chains in the country and is a recognized leader in the industry with locations nationwide. Our wave of success began in 2004 in the small town of Thomaston, GA, which is where Tidal Wave Headquarters calls home. Tidal Wave Auto Spa is a national brand that is forecasted to grow at a rapid rate for years to come, so we are aggressively pursuing individuals with exceptional talent and leadership qualities. Our goal is to redefine the car wash industry with the latest technology, top-notch friendly service, and unwavering dedication to its employees!

Salary: $60,000 - $80,000

We’re looking for a creative, energetic, and driven individual to join our Digital Marketing Team as a Social Media & Influencer Specialist. This role is responsible for driving the growth of our brand across social platforms, engaging our audience, and managing influencer and brand ambassador relationships.

Key Responsibilities:

Social Media Strategy: Develop and execute comprehensive social media strategies in collaboration with the Digital Marketing Team to increase brand awareness, engagement, and follower growth across platforms such as Instagram, Facebook, TikTok, X (formerly Twitter), and emerging channels.
Content Development: Work closely with a creative agency to produce high-quality, engaging content (including photos, videos, graphics, and copy) that resonates with our target audience and aligns with our brand voice.
Posting & Scheduling: Manage and maintain an editorial calendar, ensuring consistent and timely posting across all platforms.
Influencer & Brand Ambassador Management: Oversee partnerships with influencers and brand ambassadors, identifying potential collaborations and managing relationships to amplify our reach.
Platform Monitoring & Adaptation: Stay up to date with the latest trends, tools, algorithms, and best practices for each social media platform, adjusting strategies as needed to stay relevant and effective.
Community Engagement: Actively engage with our online community, responding to comments, messages, and inquiries in a timely and friendly manner.
Reporting & Analytics: Track key performance metrics, generate reports, and provide insights to the Digital Marketing Team to optimize future campaigns.
Backup for Digital Marketing Responsibilities: Assist with other digital marketing tasks as needed, including digital responses and supporting team initiatives.

Qualifications:

3+ years of experience in social media management, and/or influencer marketing.
Strong understanding of all major social media platforms and their best practices.
Experience with influencer outreach and managing brand ambassador programs.
Exceptional written and verbal communication skills.
Creative mindset with an eye for visual aesthetics.
Ability to work independently and collaboratively with the Digital Marketing Team on multiple projects.
Familiarity with social media management tools (e.g., Hootsuite, Sprout Social, Later) and analytics platforms.
A passion for social media trends and the digital landscape.
Ability to work under pressure and prioritize tasks.
Outstanding analytical, interpersonal, and organizational skills.
Excellent problem solving and networking skills.
Strong work ethics.
Exceptional attention to detail.
Good time management abilities

As a Tidal Wave Auto Spa Team Member, you will enjoy our Benefits Program to help secure your financial future and preserve your health and well-being, including:

PTO is based on the company’s PTO policy.
Eligibility for health, dental, and vision coverage subject to 30 day waiting period.
Eligibility for 401(K), subject to plan terms.
Eligibility for benefits such as life insurance, short- and long-term disability, hospital indemnity, critical illness, and accidental, subject to 30 day waiting period.
Company-paid holidays.

**Must enroll in New Hire Benefits within 30 days of the date of hire for coverage to take effect.

The equal employment opportunity policy of Tidal Wave Auto Spa provides for a fair and equal employment opportunity for all associates and job applicants regardless of race, color, religious creed, national origin, ancestry, age, gender, pregnancy, sexual orientation, gender identity, marital status, familial status, disability or genetic information, in compliance with applicable federal, state and local law. Tidal Wave Auto Spa hires and promotes individuals solely on the basis of their qualifications for the job to be filled.