The Director, Global Marketing is responsible for leading strategy development and execution of global promotional campaigns, disease state awareness campaigns, messaging platforms and brand planning across key markets, for MG and CIDP indications. This role will report to the Senior Director, Global Commercial Team.
Roles and Responsibilities:
Develop and maintain relationships with all regional marketing teams and maintain appropriate knowledge with these customer markets
Lead the development and execution of the disease state strategy, messaging, and tactics to ensure optimized market development prior and after launch
Lead the development and execution of the branded efgartigimod strategy and message platforms, including launch readiness for pre-filled syringe
Partner with market research and regions to validate insights to develop, strengthen and advance messaging and campaigns
Identify commercial business risks or critical issues and recommend customized strategies to mitigate, in partnership with regional leadership
Identify opportunities to maximize execution synergies across indications
Lead annual brand planning process
Develop and manage the global marketing budget necessary to support the various activities and requirements
Skills and Competencies:
Exceptional leadership and interpersonal skills with the ability to effectively engage, influence, and develop across teams and global markets
Proven success developing marketing campaigns, messaging and leading transformation through strategic initiatives
Broad product-commercialization/marketing acumen including demand generation, market segmentation, digital marketing, strategy development and competitor assessment
Critical thinking including observation, analysis, being able to succinctly articulate a problem and identify a solution
Relentless business and commercial acuity with the ability to recommend how to deliver results through customer-centric innovative marketing channels via a commercial strategy
Highly organized and ability to effectively manage multiple priorities in a fast-paced environment
A sense of urgency and a passion for helping patients and their communities
Education, Experience and Qualifications:
BS/BA degree (science or business degree preferred); MBA preferred
8 years of experience in marketing and/or relevant commercial experience in the pharmaceutical/biotech industry
Experience effectively managing external agency partners, and collaborating with cross-functional teams and internal/external stakeholders to effectively implement strategies and programs
Understanding of the legal and regulatory environment in pharmaceutical promotions
Strong project management, communication, and organization skills
Agility, proven ability to influence without authority and cross-functional collaboration
Ability to work under pressure in a fast-paced environment and prioritize work to achieve positive results
Launch readiness experience preferred
Global marketing experience is a plus
Travel: approximately 25%
#LI-Hybrid
Join us as we transform immunology and deliver medicines that help autoimmune patients get their lives back. argenx is preparing for multi-dimensional expansion to reach more patients through a rich pipeline of differentiated assets, led by VYVGART, our first-in-class neonatal Fc receptor blocker approved for the treatment of gMG, and with the potential to treat patients across dozens of severe autoimmune diseases.
We are building a new kind of biotech company, one that maintains its roots as a science-based start-up and pushes our commitment to innovate across all corners of our business. We strive to inspire and grow our company, our partnerships, our science, and our people, because when we do, we deliver more for patients.
At argenx, all applicants are welcomed in an inclusive environment. They will receive equal consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other applicable legally protected characteristics. argenx is proud to be an equal opportunity employer.
If you require reasonable accommodation in completing your application, interviewing, or otherwise participating in the candidate selection process please contact us at hr.us@argenx.com. Only inquiries related to an accommodation request will receive a response.