PetSmart
Associate Marketing Manager, Enterprise Brand Marketing
Phoenix, AZ
Oct 11, 2024
Full Job Description
About the Team

The Customer Experience (Marketing) team works to showcase our brand through the lens of expertise and love. They work to provide a personalized experience for our consumers backed by best-in-class, data-driven marketing capabilities. The Customer Experience team focuses across 4 departments including, Marketing, Creative, Communications, and our Loyalty & CRM team. Everyone brings their own point of view to create a unique experience for the pets and pet parents.


About the Location

Hybrid Position:

This position may be considered Hybrid based on PetSmart’s FlexSmart policy and business needs. A Hybrid work arrangement is considered to be a blend of onsite and remote work activity. Associates with a Hybrid work arrangement have a work space at Phoenix Home Office and can be required to come onsite between 1-5 days a week as determined by leadership and based on business needs.


About the Job

About The Job 

PetSmart is looking for an Associate Marketing Manager, Enterprise Brand Marketing to join our Integrated Marketing team. Reporting to the Director of Brand Marketing, the role blends retail and brand marketing skillsets to support consumer-centric campaigns and events that drive enterprise business performance and bring our “Anything for Pets” brand platform to life. 

This is a critical role for our team, and we’re looking for someone strategically-minded, proactive, and detail-oriented who can balance both creative and analytical work. You’ll flex between leading programs independently and supporting others in driving larger initiatives, with the opportunity to touch our full ecosystem of marketing efforts, including paid, owned, digital, in-store and event marketing activations.  You should be comfortable working in a highly visible, dynamic environment with a knack for embracing ambiguity and change, and have a passion for brand storytelling and delivering best-in-class work.   

Key responsibilities include: 

    Support the execution of enterprise marketing programs from inception through implementation, driving collaboration with cross-functional partners, tracking project process, ensuring on-time and on-budget execution  
    Lead key owned initiatives from inception through implementation, developing strategy, driving execution and recapping results  
    Lead in-store activations and experiences with a strong attention to detail and a high level of execution 
    Build strong relationships with cross-functional partners in Customer Experience, Merchandising, Digital, and Store Ops to execute projects and measure results  
    Manage marketing support requests from internal teams and the retail field for local marketing support  
    Other duties as assigned 

    EDUCATION and/or EXPERIENCE 

      Bachelor’s degree (or equivalent experience) and 2-3 years related experience in marketing, advertising, communications, or customer experience 
      Strategic retail, creative agency, or brand marketing experience is preferred 
    • Excellent communication skills 
    • Highly organized, with strong project management skills and an ability to efficiently prioritize projects on varying timelines  
    • Ability to operate both independently and collaboratively 
      Ability to synthesize data and pull insights to create recommendations 
      Proficient in Microsoft software applications 
    • A passion for pets and people  

    Key Competencies:

      Customer Orientation 
      Learning Agility 
      Project Management 
      Team Player/Cross-functional Partnership High Standards
      About the Culture

      At PetSmart, we work hard to create a culture where every associate feels like they truly belong and we celebrate the unique stories, backgrounds, and experiences our associates share.  These experiences not only bring new perspectives in shaping our Belonging culture but they’re core to PetSmart’s success.

      Not sure if you meet 100% of the position requirements and whether you should apply? We’d still like to hear from you and encourage you to apply with us! You just may be the ideal candidate for this role, and if not this one, perhaps another position.

      Our home office offers outstanding amenities in a fun and rewarding workplace including:

      • Pet friendly environment, bring your pets to work!
      • On-site Dog Park
      • “Top Dog” gym with equipment, fitness classes, massage therapists and personal trainers
      • “Sit & Stay” Café serving fresh breakfast and lunch options
      • On-site coffee bar
      • “Lil’ Paws” learning center and onsite daycare facility (associate paid)
      • Volunteer events with PetSmart Charities
      • Learn more about #LifeAtPetSmart here: https://www.lifeatpetsmart.com/life-at-petsmart/
      • Check out Associate stories and share in some celebrations at PetSmart: https://www.blog.lifeatpetsmart.com/
      • Explore PetSmart Benefits here: https://benefits.petsmart.com/
      • If you don't already live in the Phoenix area here's a guide to the area:  Welcome to Phoenix Guide

      PetSmart provides an equal opportunity for all associates and job applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status or other legally protected characteristics.

      PDN-9d377e6e-bf3b-4d81-adb0-e45bdad13a84
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Associate Marketing Manager, Enterprise Brand Marketing
PetSmart
Phoenix, AZ
Oct 11, 2024
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