Standard Chartered
Associate Director, Events and Marketing Manager
New York, NY
Apr 4, 2025
$97,000 - $128,000 a year
Full Job Description

Job Summary

This role will work with the Head of Brand Marketing, Americas and the Head of Global CIB Events to implement the Corporate Investment Business (CIB) Brand and Marketing Strategy aligned with the Global Events strategy, engaging key Corporate and Financial Institutional clients to grow market share.

Key Responsibilities

  • Deliver world class global and local events in the Americas to support the growth strategy of Corporate Investment Banking (CIB), working closely with business stakeholders from Corporate Coverage, Transaction Banking, Global Banking Global Markets
  • Plan and execute high-impact client events to build brand advocacy, showcase thought leadership and deepen key client engagement. These initiatives may include but are not limited to roundtables, global summits, hospitality experiences, industry conferences and high-profile sponsorships.
  • Support the implementation of Global Events taking place in the Americas, localise and optimise key sponsorship assets and provide end-to-end management of client and delegate engagement programmes.
  • Lead the management of CIB events from pre- to post-event activities, including

  • Overall project management, communication and milestone planning, developing decks for stakeholders and keeping working group focused on key deliverables
  • Deliver desired narrative at event touchpoints through innovative channels or platforms, incorporating campaign content and marketing materials produced by CIB and/or CABM teams
  • Work closely with vendors/ partners to ensure seamless execution and delivery of events, and manage collateral adaptation and production
  • Event logistics, including management of vendors and shipping of event materials
  • Management of client invitations and associated reporting through the event management tools
  • Track the success of each initiative and assess the effectiveness of budget through agreed marketing measurement tools and analysis
  • Management of CIB sponsorship requests in line with S D processes for the events in the Americas
  • Production of briefing documents for stakeholders prior to the events
  • Ensure activities are carefully managed and delivered within designated budgets

  • Partner with the Communication leads in Americas in the external communication and media engagement at events.Adhering to regulatory and local requirements for external promotion of activities through web, social and other media.
  • Work with the Americas Brand Marketing team to articulate the local strategy for the Americas Cluster (as part of the EA Cluster team) and with the Group CIB Events team to locally plan and deliver Group-led activities taking place in the Americas.
  • Understand the Group and Regional business strategies and lead components of the delivery of Brand Marketing plans through events, playing an advisory role on execution.
  • Stay ahead of market and industry trends to inform event planning strategy.
  • Work closely with CIB heads based in the Americas to support their business objectives and deliver marketing programmes to foster stronger connections with clients and the business community.
  • Build relationships with internal stakeholders and colleagues across the bank to stay informed and identify opportunities to streamline processes and elevate client experience.
  • Manage onboarding of and work closely with external partners (vendors, sponsorship rights holders, event partners) to ensure adherence to Bank policies.
  • Work with procurement, legal and compliance to ensure contracts, content and invitee processes are aligned with corporate policies and compliance, as per TPRM process
  • Execution of event communication plans to provide relevant and engaging content to key audiences, ensuring consistency with the Bank's global communications and branding standards and alignment of messages with other Group-wide communications initiatives.

Key Stakeholders

  • Corporate Affairs, Brand and Marketing (CABM) Europe and Americas team
  • Communications colleagues Europe and Americas
  • Group CIB Marketing
  • Corporate Affairs, Brand Marketing (CABM)
  • Stakeholders and colleagues in respective CIB businesses, markets and functions
  • Group CABM teams for CIB, research, digital and brand governance
  • External suppliers and vendors

Skills and Experience

  • Bachelor's degree in a relevant field, with a minimum of 5 years of professional experience in a similar role in a global organisation.
  • Proven experience in event planning and delivery.
  • Experience with events platform/tool management (knowledge of CVent is a plus)
  • Adept at vendor and agency management, negotiation and processes/procedures
  • Superior project coordination skills and high attention to detail.
  • Flexible around working hours due to events internationally based colleagues.
  • Willing to travel nationally and internationally.
  • Outstanding interpersonal skills and gravitas at all levels.

About Standard Chartered

We're an international bank, nimble enough to act, big enough for impact. For more than 170 years, we've worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you're looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents and we can't wait to see the talents you can bring us.

Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you'll see how we value difference and advocate inclusion.

Together we:

  • Do the right thingand are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do
  • Never settle,continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well
  • Are better together,we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term

Expected annual base pay range for the role is $97,000 - $128,000. The final offer will be determined on an individualised basis using a number of variables, including but not limited to skill set, depth of experience and education, internal relativity, and specific work location. At Standard Chartered Bank, Base pay is only part of the total compensation package. Discretionary variable pay and a range of attractive bank sponsored benefit programs are available and designed to foster employee overall health and well-being including, but not limited to, a best in class 401k plan with up to 8% employer match, robust medical plan coverage with employer funded Health Savings Accounts, inclusive family building benefits, and flexible/hybrid working arrangements for many of our positions subject to role specific considerations
Visit our careers website www.sc.com/careers

What we offer

In line with our Fair Pay Charter,we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.

  • Core bank funding for retirement savings, medical and life insurance,with flexible and voluntary benefits available in some locations.
  • Time-offincluding annual leave, parental/maternity (20 weeks), sabbatical (12 months maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum.
  • Flexible workingoptions based around home and office locations, with flexible working patterns.
  • Proactive wellbeing supportthrough Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills,global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits
  • A continuous learning cultureto support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning.
  • Being part of an inclusive and values driven organisation,one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.
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www.sc.com/careers

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Job Category:
Marketing
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Associate Director, Events and Marketing Manager
Standard Chartered
New York, NY
Apr 4, 2025
$97,000 - $128,000 a year
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